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Steve Klinghoffer, along with his wife Lori, founded WPI Communications, Inc., in 1984. After practicing law for almost ten years, Steve directed his entrepreneurial interests toward helping professionals market their practices through a wide range of editorial-based tools, such as client and patient newsletters, referral-generating newsletters and Web site content. Over the last 27-plus years, Steve has worked with thousands of physicians, dentists, physical therapists, accountants, attorneys, financial planners and other professionals to help them build their practices.
Lisa Klinghoffer Buber joined WPI Communications as the Director of New Business Development in 2006. She enjoys launching new products and publications, as well as working directly with customers to make sure their newsletter marketing needs are met. Lisa is a graduate of New York University and the New School for Social Research and is proud to be the second generation of the Klinghoffer family working at WPI Communications.
Sari Klinghoffer is the newest member of the Klinghoffer family to join WPI Communications. As Director of Sales, Sari enjoys interacting with customers, assessing their needs and focusing on how they can maximize the value of their newsletter marketing program. She comes to WPI with a background in communications and sales, having begun her career in the securities industry. She has also worked for nonprofit organizations and has completed a year-long sales training program with American Express.
Anna M. Cooley, WPI Communications’ Managing Editor since 2004, originally joined the editorial team in June 2001 as a production editor. In her current role, Anna oversees the in-house editorial and production department in the publication of more than 30 printed and electronic newsletters covering various medical, dental, legal and financial fields. She also manages a team of more than 50 freelance writers, editors and fact checkers. Prior to coming to WPI, Anna worked as Managing Editor at JavaReport, a computer language programming magazine published monthly. In this role, Anna oversaw the editorial and production team for the 4-color newsstand magazine. Anna’s publishing career started at Guideposts (Book Division) as Rights and Permissions Editor. There she oversaw the permissions, as well as the licensing of Guideposts materials to publishers. Her biggest success was landing the Chicken Soup for the Soul account.
Vincent Gragnani, now in communications with the New York City Council, served as Assistant Managing Editor at WPI Communications from 2007 through 2014. At WPI, he handled the production of several newsletters, maintained the company’s Web sites, and assisted in editing and copywriting duties. He had previously served as regional editor for Worrall Community Newspapers in Union County, N.J., and as staff writer for The Southern Cross, the newspaper of the Catholic Diocese of San Diego, as well as a freelance writer and editor.
Ruth Ross retired in 2007 after a 34-year career teaching middle and high school English (including writing and grammar) in Maryland and New Jersey private and public schools. In her 10 years as a yearbook adviser, her yearbooks were recognized for their excellence by the Columbia Scholastic Press Association. During the past 16 years, she has reviewed local theater productions for Recorder Newspapers and Worrall Community Newspapers and, since July 2010, for her own blog, NJ Arts Maven. Since 2008, Ruth has used her grammar and writing skills to edit client newsletters at WPI Communications.
Ken Berry, Esq., owner of Elite Editorial Services, is a nationally known writer and editor specializing in tax and financial planning, investments, legal issues and general business matters. During a career of more than 30 years, he has served as managing editor of a publisher of editorially based marketing tools and vice president of content development for an online training company for the financial services industry. Ken has written hundreds of articles for a wide variety of newsletters, magazines and other periodicals about tax and financial strategies and marketing of professional services. Ken consults for WPI Communications and contributes to our blog.
Philip Leib has spent his life training people in the art of writing, the skill of copyediting and the techniques of preparing words for publication. For two decades, he has worked with WPI Communications developing and producing effective marketing tools for professionals in the medical, dental, legal and accounting fields. In his spare time, Phil teaches English at a high school ranked by New Jersey Monthly magazine among the top ten high schools in the state.
Becky Sheetz is a marketing consultant, speaker, writer and the author of Sun Tzu for Women: The Art of War for Winning in Business. Becky has 20 years of experience in communications and marketing strategy, with an emphasis on professional services practices and businesses. She’s the former Washington Business Journal “Marketing by Numbers” columnist and is frequently interviewed by national news outlets on women’s business and marketing topics. Becky now brings those years of marketing experience to WPI Communications as a regular consultant.
Linda Telesco is a freelance writer and has worked as a journalist, marketing and advertising copywriter, publicist, and arts critic. Her promotional writing for The Record newspaper won first, second and third place awards from the New Jersey Press Association. She has written numerous articles for magazines, newsletters, encyclopedia and other publications, and also served as managing editor of in-house newsletters for three organizations. A former instructor of college composition, she has provided fact-checking, proofreading, blogging and article writing services to WPI Communications for more than four years.
Howard Kleinman has worked as a writer and communications specialist for newspapers, television and the web. His work has appeared on CBS, the Discovery Channel, Spike TV, Tablet Magazine, The Forward and the New Jersey Jewish News. In addition to his writing work, Kleinman is the Director of Communications for EcoAfrica Social Ventures, a nonprofit organization dedicated to creating sustainable, homegrown businesses in sub-Saharan Africa. He also runs Nerd In A Box, a technology tutoring, installation and consultation service. Kleinman uses his technological and media know-how as a blogger for WPI Communications.
Maggie Holley worked for several years as a science and marketing writer for Duke University and the U.S. Environmental Protection Agency before launching Holley Writes, LLC, a copywriting firm that specializes in translating science and health concepts into copy that informs, educates or markets to a variety of audiences. She contributes articles to WPI Communications, Ragan's PR Daily, Ragan's Health Care Communication News, and the Triangle American Marketing Association. She blogs regularly at www.holleywrites.com/blog.
Lisa Berry is a communications professional with an expertise in nonprofit communications and marketing. She is also a freelance writer and copy editor for company newsletters, brochures and Web sites. She holds a B.S. in Magazine Journalism from the S.I. Newhouse School of Public Communications at Syracuse University. Lisa utilizes her journalism training, and professional communications and marketing experience as a blogger for WPI Communications.
Lauren Pollack joined the staff at WPI Communications as Production Editor in 2017. She copyedits and proofreads company newsletters, blogs, sales material and various other written content, while also contributing articles to their website. Previously, she served as the Calendar Editor at New Jersey Family magazine, where she wrote about local events, created eNewsletters, and authored articles for print and web. As a freelancer, her services included newsletter writing and design, transcription work, and copyediting newspapers, résumés and graduate school papers.
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