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The Complete Guide to Newsletter Marketing for Your Accounting Practice
Thank you for your interest in “The Complete Guide to Newsletter Marketing for Your Accounting Practice.”
A growing number of accountants use newsletter marketing to build their practices. Newsletters are ideally suited and highly effective for the unique marketing needs of accounting practices. Unlike traditional advertising, newsletters are not viewed as self-serving because each issue provides valuable information. Newsletters help accounting practices
- create measurable results
- regularly keep your name in front of clients
- reinforce your credibility as an authority in accounting
- educate clients—subtly, without overtly “selling” to them
- encourage word-of-mouth referrals
- build relationships at far lower cost than traditional advertising
- market easily, with little or no staff involvement required
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In the meantime, if you have any questions, please do not hesitate to e-mail us or call 800-323-4995.