Photos of several WPI newsletters

Newsletter Marketing Tips for Building Your Practice

What Is Newsletter Marketing?

The idea behind newsletter marketing is simple. Many practices, businesses, nonprofits, and government and advocacy organizations use newsletters to achieve their marketing or education goals. Name a product or service—from office supplies to community news to consulting work—and, most likely, newsletters are used to support these objectives.

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3 Marketing Strategies Proven to Retain Clients

August 9, 2017    By Becky Sheetz

3 Marketing Strategies Proven to Retain Clients

There are three key marketing strategies that successful professional practices use, each of which is important for client or patient retention. Prosperous practices never lose focus of the importance of client or patient retention in their marketing efforts. Newsletter marketing is one of the best ways in which to communicate consistently with your patients or clients.

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Five Big Ways Newsletter Marketing Can Help Your Medical Practice Stand Out

August 8, 2017    By Becky Sheetz

Five Big Ways Newsletter Marketing Can Help Your Medical Practice Stand Out

Physicians may not typically think of their colleagues as “competition.” But as medical specialists who have had patients leave their practice for another physician in their community can attest, the health care specialty world is quite competitive. While larger practices ...

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7 Newsletter Marketing Strategies to Grow Your Dental Practice

August 3, 2017    By Becky Sheetz

Dental Marketing Strategies to Grow Your Dental Practice

As a dentist, you have many priorities. But if you are like the majority of your peers, one of your top objectives is to keep your practice growing. Even supposing that your dental practice is doing well, you simply can’t reach your developmental goals without the right dental marketing strategies.

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Newsletter Marketing Strategies That Get Results

July 26, 2017    By Becky Sheetz

Newsletter Marketing Strategies That Get Results

Most professionals, such as accountants, attorneys, financial planners, dentists, physical therapists or physicians, are trying to grow their practices. If you are like many, business development is a high priority. But let me ask you one rather direct question:

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