Photos of several WPI newsletters

Newsletter Marketing Tips for Building Your Practice

How Busy Dentists Can Manage a Newsletter Program

Your dental office is busy. Congratulations! That’s a good thing! But don’t make the mistake we’ve seen so many of your busy peers make over the years. Don’t get caught up in the cycle of patient demand and stop marketing your dental practice.

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Now Is the Best Time to Expand Your Endodontist Referral Base with a Newsletter

March 21, 2017    By Steven Klinghoffer

Now Is the Best Time to Expand Your Endodontist Referral Base with a Newsletter

How many dentists have sent referrals to your endodontic practice in the past two years? Thirty, forty, fifty or more? How large is that number compared with the total number of general dentists, periodontists, prosthodontists and oral surgeons in your practice area?

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Patients or Referring Dentists—Which Newsletter is Best?

March 14, 2017    By Becky Sheetz

Patients or Referring Dentists—Which Newsletter is Best?

Before you start a newsletter marketing program, it’s important to clearly define your audience. The target readership will be different for each dentist.

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8 Ways a Professional Referral Newsletter Can Grow Your Dental Practice

March 8, 2017    By Steven Klinghoffer

8 Ways a Professional Referral Newsletter Can Grow Your Dental Practice

All successful dentists understand the value of attracting and retaining professional referral sources. Because of this, more dentists are sending newsletters to other dentists and physicians than ever before. These dentists know that newsletters are a proven way to grow their dental practices. If you’re not yet using a newsletter to reach referring dentists and physicians, how are you staying in touch with this influential audience on a regular basis?

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Patient Newsletters Help You Subtly Market Dental Services

March 8, 2017    By Becky Sheetz

Patient Newsletters Help You Subtly Market Dental Services

Are your patients aware of the full range of treatments you provide, and all the ways you can help them? If you are like many dentists, the answer may surprise you.

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