Give your accounting firm a boost in 2012

E-mail marketing—stay in close contact with your clients...we do the work.

Screen shot of Accounting Firm Client eNewsletter

Client eNewsletter is the most customizable, high-quality monthly eNewsletter available today. This program delivers current information about your firm and the services you provide. Written by a team of experts, it contains timely information of interest to your clients.

Recent articles include

  • What to Do When an Employee Resigns
  • Tax Angles to Capital Gains and Losses
  • Tax Rules for Short-term Rentals
  • Stay Within Charitable Deduction Boundaries
  • Make 2012 a “Record Year” for Taxes
  • Take Five Steps Forward in Telecommuting
  • How to Value Your Small Business
  • Twists and Turns to Charitable Rollovers
  • Collect Miscellaneous Deductions at Year-End
  • Safety First in Year-End Tax Planning
  • Seven Ways to Improve Company Morale
  • Do Not Jeopardize Your Retirement
  • Seeking Tax Relief for Casualty Losses
  • Five Smart Ideas for College Savings
  • Pay the IRS First

eNewsletter Tracking and Reporting

View who opened and clicked through your eNewsletter

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  • See what percentage of your list opened your eNewsletter, and who they are
  • Check which links generate the most click-throughs and interest
  • Measure the performance of each issue

Measure your social media success

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  • See how often Facebook fans or friends “Like” or Share your eNewsletter on Facebook
  • Get a running count when people Tweet about your eNewsletter
  • See Social Stats on LinkedIn posts about your eNewsletter

Compare results from all your e-mail marketing campaigns

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  • See bar and line graphs of each issue, showing open rates, click-throughs, bounces and more
  • Print out each issue report to review at your convenience

Watch your list grow and track opt-outs

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  • Learn when a new subscriber signs up
  • See how many people forward your eNewsletters to friends
  • Track your monthly list growth by source—through Web site traffic, forwarded e-mails, in-office signups, etc.
  • Learn who unsubscribes from your list, and why

Manage bounced e-mail addresses

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  • See which e-mail addresses bounced
  • Learn why they bounced, so you can contact your clients to find out why or update your database
  • Remove or edit addresses as needed for your next issue

For more information, call 800-323-4995 or e-mail us

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